CONTENTS.TEAM BRAND KIT - LOGOS FOR MERCHANDISE
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Brand name: Contents.team (capital C, lowercase t, the period is part of the name)


FOLDERS
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svg/                 Vector files. Send these to the printer or embroiderer first.
                     All lettering is converted to outlines, so no font is needed.
png/large-4000px/    Transparent PNGs, 4000 px wide (print at up to ~13 in / 33 cm at 300 dpi)
png/small-1000px/    Transparent PNGs, 1000 px wide (web, mockups, slides)


LOGO VERSIONS
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logo-horizontal   Mark + name side by side. Default for shirts, banners, pens, mugs.
logo-stacked      Mark above the name. For square spaces: chest prints, stickers, tote bags.
wordmark          "Contents.team" on its own. For narrow spaces: sleeves, lanyards.
mark              The symbol on its own. For hats, small embroidery, pins, back-of-neck prints.
app-icon          The mark on a rounded square (dark, light, blue). For stickers and magnets.


COLOR VERSIONS
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full-color        Dark ink + blue dot.        Use on white or light garments.
reversed          White + light blue dot.     Use on black, navy or dark garments.
one-color-black   All black.                  Single-ink screen print, engraving, embossing.
one-color-white   All white.                  Single-ink print or embroidery on dark garments.
one-color-blue    All brand blue.             Single-ink print on white or light items.


BRAND COLORS
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Name            HEX       RGB             CMYK (approx.*)
Ink             #0E1116   14, 17, 22      0, 0, 0, 100 (or a rich black)
Signal Blue     #2F6FEB   47, 111, 235    80, 53, 0, 8
Blue on dark    #6FA0F7   111, 160, 247   55, 35, 0, 3
White           #FFFFFF   255, 255, 255   0, 0, 0, 0

* The CMYK values are converted from screen colors. Ask your printer to match
  the blue to #2F6FEB using a printed proof or a Pantone swatch.
  Thread and ink colors vary by supplier, so approve a sample first.


RULES
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- Leave empty space around the logo at least as tall as one bar of the mark.
- Smallest sizes: mark 0.25 in (6 mm); horizontal logo 1 in (25 mm) wide.
  For embroidery, go bigger: mark at least 0.5 in (12 mm), lettering at least 0.25 in (6 mm) tall.
- Don't stretch, rotate, outline, add shadows, or recolor parts of the logo.
- Don't retype the name in another font. Use these files.
- Typeface (for any extra text on merch): Satoshi Bold, free from fontshare.com.
